British bedding manufacturer Hypnos wins two prestigious awards

Posted on June 20, 2016  |  Permalink

NORFOLK, Va., June 20, 2016—Luxury bed manufacturer Hypnos has won two UK industry awards: Family Business of the Year for the South and South West Region at the Family Business Awards, and Most Highly Renowned Luxury Bed Company at the LUX 2016 Hospitality Awards. Paramount Sleep is the only licensee for Hypnos in the U.S. and is the first to manufacture the company’s products according to British standards.

The Family Business of the Year Awards are organized by Family Business United (FBU). Now in its fourth year, the award program recognizes the diversity, strength and depth of family firms across the UK and seeks to highlight the contribution that family firms make to the UK economy.

Hypnos Family Business of the Year
Richard and James Keen (center) accepting the Family Business of the Year Award.

The Family Business of the Year Award was given to Hypnos for its family ethos and strong values, which include ethically sourcing the materials used to make all of its beds, and for giving back to the community as part of its Corporate Social Responsibility policy.

The LUX 2016 Hospitality Awards reward and recognize firms and individuals who have worked tirelessly over the past 12 months to achieve industry leading success, client satisfaction and market growth. Hypnos won Most Highly Renowned Luxury Bed Company for its success and growth in the contract industry.

Hypnos Managing Director James Keen commented: “Winning these awards is great for the company and shows that our family values, the quality of our offering and the ethical production of our beds is being recognized by those in the industry.”

Keen continued: “We create supremely comfortable beds for the finest homes and hotels around the world and we’re over the moon to have received recognition through awards such as this. Not only do they help us to differentiate ourselves from our competitors, they also help us to showcase our brand values, as well as our strong family ethos and encourage us to continue to strive to create stylish and practical beds that we know retailers and consumers will love.”

The family-run company received the spate of award wins for the comfort, quality and style of its beds, as well as its ethically and environmentally friendly design, which uses sustainable materials including FSC or PEFC certified timbers that have been sourced from managed forests, meaning all beds are 100% recyclable at the end of their life. Hypnos is also the first carbon neutral bed maker in the country, has passed the rigorous Sedex Ethical Trading Audit and has invested in a dedicated service and business to collect, dispose and recycle old beds, turning them into recycled raw material for re-use in other industries.
Paramount Sleep’s nine Hypnos models are: Coral Extra Firm, Coral Plush, Juliet Luxury Firm, Juliet Luxury Plush, Alexandra Firm, Alexandra Plush, Crystal Pillow Top, Diamond Firm, and Diamond Plush. For more information visit .

About Paramount Sleep
Paramount Sleep is a third generation, family owned mattress manufacturer based in Norfolk, Va.  For more than 80 years, the company has remained one of the industry’s premier suppliers of high quality mattress systems. Available at many top retailers in the country, the company currently produces handcrafted mattresses under six unique brand names:  A.H. Beard®, Back Performance®, GoodNite®, HD Super Duty®, Hypnos®, and Nature’s Spa®. For more information, visit